Tuesday, September 30, 2008

Don't die, just design.


I'm not one to use negative reinforcement in advertising, but hey... Halloween is coming! So spooky creepy death kinds of things are in order for the season.

So what's the message in this unusually cheeky graphic? Simple. There are a lot of great ideas, and great businesses that go under simply because they go unnoticed, or their message to their potential clients is off, just look at this "Wall Street" Bailout package. No wonder it didn't pass. Bailout? Yikes. Sounds desperate.

So yeah, no real ground provoking message here. Just a reminder that getting visible is critical for your business. You need to be seen and heard. It seems far too simple, which is why it goes unnoticed and forgotten. I've noticed that with the rise of the internet and search engine optimization (that's SEO in net-lingo), marketing your business is a full time job. Just remember that there are good people in the business that will help you accomplish your brand agenda. If you're busy running your business, don't be afraid to outsource to a good designer. WINK WINK NUDGE NUDGE.... GIANT EYE GOES WINK! WINK! You get the idea.

A giant eye would be rather creepy, wouldn't it?